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Karolina Kulach is a content marketer and non-fiction writer, specialising in global ecommerce and online sales trends. Educated in Linguistics (MA) and Business Studies (BA Hons). A well-travelled individual with international education & work experience gained in London, Scotland, Poland and Germany. In her spare time buzzing with creative content ideas, including funky rhyming poems.

Blog Post by Karolina Kulach

Jul 8, 2020 6:25:00 AM 34 min read

Optimize your checkout page: ultimate sales maker in international ecommerce

For ecommerce sellers, the conversion rate at the checkout is the ultimate metric. Well… ...
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Apr 22, 2020 3:55:00 AM 14 min read

How to set up international campaigns in Google Shopping

Google Shopping is a huge international online market where buyers are keen on shopping ...
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Feb 26, 2020 6:13:00 AM 22 min read

Global ecommerce shipping and delivery: this is where it’s going!

Can shippers ship in a similar way as they used to in the past? Is it acceptable for them ...
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Dec 5, 2019 4:02:00 AM 17 min read

International SEO for ecommerce: how to choose the international domain structure

When it comes to international SEO for ecommerce, choosing the domain structure for ...
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Oct 21, 2019 4:05:00 AM 13 min read

Getting started with international SEO for your ecommerce store

International SEO should rank higher. At least in the global sales strategies of many ...
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Sep 29, 2019 3:51:00 AM 8 min read

[Video] Expanding your sales worldwide with Google Shopping: interview with Herbert Knibiehly

“Expanding your sales worldwide with Google Shopping” is the topic of the latest expert ...
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Sep 11, 2019 10:31:00 AM 14 min read

Expanding your sales worldwide with Google Shopping: interview with Herbert Knibiehly

Google Shopping is a huge international ecommerce market that offers retailers ...
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Sep 1, 2019 9:54:00 AM 25 min read

The comprehensive guide to translation for Magento

Magento is one of the top ecommerce platforms. Its design enables online merchants ...
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Aug 29, 2019 10:04:00 AM 17 min read

[FREE ebook] International growth strategies for your ecommerce brand

International ecommerce is a multi-trillion dollar opportunity for online retailers. ...
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Aug 25, 2019 10:21:00 AM 6 min read

[Video] International growth strategies for ecommerce brands: expert interview with B. Cohen

“International growth strategies for your ecommerce brand” is the topic of the latest ...
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Aug 7, 2019 3:45:00 AM 48 min read

[Guide] Getting started with international Google Shopping campaigns

Google Shopping is an attractive ecommerce platform for both online buyers and retailers. ...
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Jul 23, 2019 4:22:00 AM 12 min read

International ecommerce shipping: how to reduce delivery times for your customers

Long delivery times are one of the top challenges of international ecommerce shipping. ...
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Jul 18, 2019 4:17:00 AM 24 min read

What turned ASOS online store into a global ecommerce giant?.

The online store ASOS has become a global ecommerce company with around 60% of its ...
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Jun 18, 2019 2:53:00 AM 16 min read

International growth strategies for your ecommerce brand: expert interview with Benjamin Cohen

International ecommerce is a multi-trillion dollar opportunity for online retailers. ...
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Jun 13, 2019 4:10:00 AM 11 min read

Product export restrictions that impact ecommerce businesses

Product export restrictions may be the source of the top challenges for ecommerce brands ...
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May 27, 2019 3:33:00 AM 11 min read

The guide to HS code classification for ecommerce retailers

Customs compliance is a major pain point for many international ecommerce retailers. This ...
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May 10, 2019 4:17:00 AM 14 min read

How total landed cost impacts your ecommerce brand & sales

An inaccurate or incorrectly calculated total landed cost can have negative implications ...
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Apr 29, 2019 4:35:00 AM 21 min read

The guide to growing your international sales on Magento

Magento, one of the top ecommerce platforms, enables online retailers to sell ...
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Aug 10, 2018 3:03:00 AM 19 min read

6 A/B ecommerce test ideas to prevent unnecessary store losses

New customers are hungry for what you’re offering, and it likely takes just a few slight ...
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Jun 14, 2018 2:57:00 AM 15 min read

What international buyers expect from your online store

If you sell your products abroad, remember that your international customers have similar ...
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May 24, 2018 9:01:00 AM 20 min read

The comprehensive guide to translation for BigCommerce

Selling via the ecommerce platform BigCommerce, you can maximize your sales potential on ...
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May 14, 2018 3:08:00 AM 17 min read

Optimal translation and localization solution for your online store

Many of the components of localization, beyond translation alone, have NOT been ...
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Mar 27, 2018 4:36:00 AM 21 min read

The comprehensive guide to translation for WooCommerce

Is your online store based on the WooCommerce platform? Are you an international ...
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Dec 4, 2017 8:08:00 AM 33 min read

The comprehensive guide to translation for Shopify

The ecommerce platform Shopify allows you to create global, localized versions of your ...
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Jul 17, 2017 4:07:00 PM 28 min read

Abandoned shopping cart? 10 tips to improve the most important ecommerce metric

The checkout conversion rate is the most important metric for ecommerce sellers. That’s ...
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