Fashion-forward shoppers in Europe have something new to celebrate! We’re proud to announce that Dsquared2, the renowned luxury fashion brand known for its edgy, high-impact style, has officially launched internationally with Glopal, in conjunction with ESW. This exciting collaboration now brings a fully localized shopping experience to five key European markets: Netherlands, Poland, Romania, Bulgaria, and Greece.
TRANSLATION & LOCALISATION POWERING A PREMIUM EXPERIENCE
Thanks to Glopal’s advanced localization technology and in partnership with ESW, Dsquared2’s global ecommerce platform provider, shoppers in five new European markets can now enjoy a fully localized experience. From language and currency to region specific content, every detail is tailored to deliver a seamless luxury shopping experience. This expansion unlocks:
- Enhanced customer engagement through localised product pages and checkout.
- Increased conversion rates by removing friction in the shopping journey.
- Improved SEO performance in each local market via translated and culturally relevant content.
AMPLIFYING IMPACT WITH TARGETED MARKETING
To complement the localised experience, Dsquared2 is leveraging Glopal’s market-specific marketing strategies, including regionally targeted Meta campaigns and optimized product feeds. These initiatives drive:
- Greater brand visibility in highly competitive fashion markets.
- Higher return on ad spend (ROAS) through precise targeting and messaging.
- Stronger connections with new audiences via culturally aligned campaigns.
WHAT’S NEXT FOR DSQUARED2?
This is just the beginning. With an eye on further international expansion, Dsquared2 is set to continue evolving its global ecommerce presence. Expect more exciting market launches, deeper localization features, and innovative campaign strategies to come.
Discover the latest from Dsquared2: www.dsquared2.com
