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International
Marketing & SEO

Attract new international buyers with automated paid, social and organic search marketing.

Translation &
Localization

Convert more new and existing buyers with powerful localization and global payment tools.

Tax & Duty
Compliance

Maximize customer lifetime value with a best-in-class omnichannel experience.

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Trusted by
the world's
top brands


Glopal is a powerful cross-border ecommerce solution designed specifically for the needs of large and enterprise brands and retailers.
 
We're trusted by many of the world's largest fashion, lifestyle and sports brands. Glopal enables brands to scale their businesses internationally in a way that protects and respects their brand.

Glopal Partnership Program, International Ecommerce, Logistics, Payments, Marketing

A global
ecosystem
of partners

 
Glopal, together with its partners, enables merchants around the world to create unparalleled international buying experiences. Some of the largest global brands trust Glopal with their international expansion strategies.
 
When you partner with Glopal, everyone is a winner. Grow your revenues by leveraging the best cross-border platform to drive international growth for your clients.

Glopal and Webinterpret Warsaw office
Company

We've been powering global ecommerce since 2007. We're headquartered in Paris with offices and staff across the globe.


We're growing fast and currently recruiting for a number of really exciting roles. Click below to view our current openings.
Language

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The Weglot alternative built for ecommerce

A Weglot alternative for ecommerce

More than translation. Glopal localises your online store, so shoppers in every market find you in their language, trust how you sound, and buy in their own currency.

Trusted by the world's top brands

Yves Salomon Jonak Givenchy Ravensburger Manière de Voir Alessi Mac Duggal

 

100
countries localised
48
languages, AI plus human proofreading
18%
of revenue, on average, from localised SEO
+40%
average conversion lift on a localised store

Weighing alternatives to Weglot?

Questions worth asking

Three quick checks on your translated store, before you pick a tool.

01

Can buyers find you in their language?

Not just exist in it, but rank when shoppers search in their own words.

02

Does it still sound like you?

Right terms, right tone, and brand names left intact in every market.

03

Is the whole journey covered?

Beyond product pages: your PPC ads, every email, and the checkout.

If any of those gave you pause, that's the gap between translating a store and localising it. We don't just translate your store. We localise it.

Why ecommerce brands switch

More than a translation layer

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01 · Get found

Pages that rank and sell

Browser-side tools switch language in the shopper's browser, so search engines see one site and the translated pages never get indexed. Glopal serves a real localised site per market, indexed, with hreflang, canonical tags and a localised sitemap. Your French store, indexed and ranking in French.

18%of revenue, on average, from organic search in local languages once localised SEO is live.

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02 · Get it right

Translation with context

A strength brand's "bodybuilding accessories" once auto-translated into French as the wrong sport. Glopal has translated for ecommerce for 15 years. It knows which terms to leave alone, holds your brand voice, and pairs AI with a human proofreader.

+40%average conversion lift on a localised store, versus an untranslated one.

Built for online stores

One platform, fully localised

Everything a store needs to localise, in one place, from the first search result to the final checkout.

Ecommerce-trained translationContext-aware, with AI and human proofreading.
Localised SEO that ranksReal localised sites, indexed in search.
Hreflang, canonical and sitemapsThe technical SEO done for you.
PPC ads localisationGoogle and Meta ad copy and feeds.
Localised checkout, taxes and dutiesThrough to the finish line.
Email translation, every touchpointOrder, transactional and notifications.
Localised on-site searchShoppers search in their own language.
Country detection and redirectionSend buyers to their right store.
Custom domains and country pathsYour URLs, your structure.

Compare your options

Weglot alternatives, compared

Tool Best for Platforms Pricing model Scope
GlopalEcommerce Stores scaling across multiple markets Shopify, Magento, BigCommerce, Salesforce Commerce Cloud, custom / API Custom, by platform and markets Full localisation: context-aware translation, localised SEO, currency, duties and taxes, payments, PPC and email, checkout
Weglot Fast, no-code website translation with multilingual SEO WordPress, Shopify, Webflow, Squarespace, Wix, BigCommerce, any site Subscription, scales by words × languages Translation plus multilingual SEO (server-side, indexed, hreflang)
Lokalise Software and marketing localisation teams with dev workflows Code repos, APIs, design and CMS tools (GitHub, Figma, etc.) Per-seat / plan-based subscription Translation management system (TMS)
TranslatePress DIY WordPress sites on a budget WordPress only Free plugin plus paid plans On-site translation (plugin)
WPML WordPress sites needing robust multilingual WordPress only Paid annual licence (from ~€39/yr) On-site translation (plugin)
GTranslate Low-cost machine translation at scale WordPress, Shopify, others Free plan plus paid tiers Machine translation (server-side on paid plans)
Langify Shopify stores wanting full manual control Shopify only Tiered subscription Shopify translation plus multilingual SEO (currency via Shopify Markets)
Shopify Translate & Adapt Basic native translation, no extra app Shopify only Free (2 languages) Native translation (limited scope)

Questions, answered

The questions buyers actually ask

What's the best Weglot alternative for a Shopify store?+
It depends on the job. For fast, no-code translation with multilingual SEO, Weglot itself is strong, as are Shopify's native Translate & Adapt (free, basic) and Langify. If you're expanding into several markets and need translation plus localised SEO, currency, duties and taxes, localised ads and email, and a checkout that works market by market, Glopal is built for that end to end.
Is there a free Weglot alternative?+
Yes. Shopify's Translate & Adapt is free for two languages, TranslatePress has a free WordPress plugin, and GTranslate offers a free machine-translation plan. Free tools cover basic translation well; they don't handle localised SEO at scale, currency, duties or the rest of the cross-border journey, which is where a platform like Glopal fits.
What's the difference between Weglot and Glopal?+
Weglot translates your website quickly, without code, with solid multilingual SEO. Glopal localises your store for selling abroad: e-commerce-trained, context-aware translation plus currency conversion, duties and taxes, international payments, localised PPC and email, and a localised checkout. Weglot is a translation layer; Glopal is the cross-border commerce stack.
Does Glopal replace Weglot?+
For an e-commerce brand, yes. Glopal covers what Weglot does (translation and localised SEO) and adds the commerce side on top. If translation is genuinely all you need and you're not selling cross-border, Weglot may be all you need. The switch makes sense once you've outgrown a translation-only tool.
Why do e-commerce brands move off a translation plugin?+
Usually three reasons: translated pages that don't rank, so they don't sell; generic machine translation that gets product and brand terms wrong; and a journey that stops at the product page while ads, email, checkout, duties and taxes stay in the wrong language or currency.
Is Glopal a Weglot alternative for WordPress or Squarespace?+
Glopal is built for e-commerce platforms: Shopify, Magento, BigCommerce, Salesforce Commerce Cloud and custom builds. If you run a content site on WordPress or Squarespace and only need translation, Weglot or a plugin like TranslatePress or WPML is the better fit. Glopal is for stores selling across borders.
United Arab Emerates, Glopal Global Ecommerce

Outgrow your
translation app

 

If you're running a real store and feeling the ceiling of a translation plugin, that's where Glopal starts. Let's look at your markets together.