Automated transcript:
And to be able to continue to make sales. So you will start spending on conversion campaign. Your growth will decrease as we've mentioned it previously, because this audience is less qualified, but your revenue will continue to grow. You will reach again, the audience saturation point this time of your yellow audience.
So you will have to launch your engagement and consideration campaign. You will start spending, you will, your growth will decrease again because this audience is less qualified than the previous one, but your revenue will continue to grow and so on until you launch your last kind of campaign, which is the brand awareness campaign.
So you will really have to invest step by step targeting audience after audience from the most qualified one to the less qualified one. What you have to keep in mind is as soon as you start reaching a new audience